Alex and Ani, Worth Ave

Alex and Ani Third Retail Location in Palm Beach, FL

alex-ani-web-400x400Project Outline:

Site: 150 Worth Avenue, Palm Beach, FL

Square Footage: 1,000 sqft

Budget: Less > $60,000

Timeline: Less > 10 weeks

  • Existing mahogany build-out
  • Limited spatial layout
  • Custom artwork incorporated to mask existing custom build-outs and create brand identity
  • Selected carpet & lighting for future retail locations
  • First custom “Symbol Wall”

The owner requested to design & fabricate a custom jewelry case and nesting tables to display merchandise.

Three difference sizes jewelry cases were produced to accommodate different retail space configurations. The cases are custom made of stainless steel panels and channels with acrylic/stainless steel tile inlay. Backlighting was installed to create diffused lighting effect in cases. Ventilation systems were also installed to prevent overheating. Cases also included shelving and lockable stainless steel draws.

Nesting tables were to display “point of purchase” merchandise like the “crystal birthstones” and “zodiac” collections, were intended for this type of visual display. The simple, yet modern, the large nesting are made of stainless steel panels and channels to mimic the material and finish of the stainless steel cases.